MEMBERS ONLY SECTION:
MEETING MINUTES
 
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MEETING MINUTES
Friday, May 6, 2011
Volume 18; Issue
17

Today's Program - A Visit to Berghoff Design Group

Joe Zingale gave a brief background...

Jeff Berghoff started the business in 1997 out of his condo with one computer and a small group of people.  Not long after he joined MABE.  Things got busy very quickly and his attendance at meetings suffered.  He was about to get kicked out when Joe Zingale agreed to step in 1998. 

They bought an office space in 2000 but quickly outgrew it. They rented another office but soon outgrew this place.  The bad economy made it  afford to buy the current location. 

Jeff Berghoff explained the creative side of the business...

At the start of a project they would take clients through the design phase.  And because they are contractors they will also build it.  They also have a lighting division, maintenance division and tree company. 

Over the years they have expanded because of the relationships they have created.   Their relationship with corporate Home Depot takes them all over so now they have satellite offices in Tucson and San Diego. 

They don't often get call from home owner to start a job.  Usually an architect or interior designer will bring them in as part of the team.

Jeff has created a signature look that people are looking for.  They developed a reputation that make people want to come to them.

After the design phase the move into the construction phase.  This again separates Berghoff Design Group from the rest.  They handle the construction themselves.  The crews understand the signature look.  They are masterful craftsman that know how to execute. 

Once done with construction, pass the client on to the maintenance division.  They take care of the ongoing horticulture care.  They have both a commercial and residential division.  They can't compete with small landscape companies so they focus on the signature homes, mostly in the Paradise Valley area.

They have been able to weather the storm by making sound business decisions from the beginning.  They had avoided debt and kept their books clean. 

Our new location has set us up for more growth.  We even have room for our own mechanic to work on our vehicles.

The meeting finished with Joe Zingale giving members a tour of the complex.